Doe Deere – Article recap

Doe Deere is known to be a person who walks through life her own way. Knowing that she leans to the extravagant way of life, you would think that her morning routine would be the same way. However, for the most part, it is not too different from most busy women getting ready to start their day.


Her morning routine actually starts at night. She showers and washes her hair to ensure that she has dry hair in the morning. It makes it easier to style.


Deere loves her time in the morning and this is probably why she wakes up without an alarm clock. She starts the day around 8:30 am, and the first item on the agenda is to drink water. Hydration is very important, especially when living in the dry climate of Los Angelos.


Once she is up, she does some stretches to help wake her body up. Next on the agenda is breakfast. Almost always on the breakfast menu is fresh orange juice. She grows her own oranges. Another breakfast favorite is grits. Yogurt and fruit are other breakfast choices.


Soon after eating, she is on her phone to see what is going on in the world. She checks out social media to see if any new trends have developed. She also makes contact with her team at Lime Crime.


When it comes time to finish getting ready for the day, her makeup is not that unusual. First, she washes her face and applies moisturizer. She never skips those steps. Next, she applies her foundation. Lime Crime does not have their own foundation, but that is soon going to change. After the foundation has been set, she does her eyebrows. Finally, comes her favorite part which is her cheeks and lips. This is when she can showcase her love of color. Her go-to colors are pinks and reds. Learn more:


Her morning routine is not complete until she spends time playing and taking care of her two cats. Animals are an important part of Deere’s life. After the morning routine is completed, it is time to get to Lime Crime and continue on with her busy day.


Doe Deere and Changing the Face of Makeup

Behind all of that colorful hair, Doe Deere is the creative mind and CEO of the cult makeup brand, Lime Crime. Deere was born in Russia and immigrated to the United States at the age of seventeen, where she lived in the western capital of fashion, New York City. Deere has since been living in Los Angeles since 2012. However, before her time in the United States, Deere started her entrepreneurial skills by selling temporary tattoos to her classmates at the age of thirteen. Although Deere was always interested in creative endeavors, the first dream she followed was not makeup. Doe Deere’s first passion was music. During her time in NYC, she followed her interest in music and performed in various bands. One of the bands even led her to meet her future husband. To further her creative pursuits, Doe Deere also attended the well-known FIT (Fashion Institute of Technology) school in NYC. While there, she studied fashion design. Eventually, through her creative life in fashion and music, Deere discovered that makeup brands were not catering to bold palettes, but rather to more natural looks. This led Deere to start her makeup business Lime Crime in 2008, which specialized in colorful makeup.

Lime Crime is a cult makeup brand that offers a variety of products in colorful shades ranging all over the rainbow. Products such as eyeshadow palettes, lipsticks, hair color, and nail polish are all available. The brand’s goal is to revolutionize makeup through these options that are not traditionally available with bigger brands sold in drugstores and to allow people to express who they truly are. Lime Crime also boasts a 100% vegan and cruelty-free certification through PETA.

How does she do it? Doe Deere follows the advice of “go where you love.” She believes that each person in the world has something worth contributing that is unique. As for her sound business advice, Deere believes that listening is an important step for every entrepreneur. Deere believes that listening to her supporters and her haters can help her succeed, as it keeps her mind open to new ideas and allows her to assess the weaknesses of her brand. Deere has also used the inspiration of experimentation utilized in her early makeup looks to help build the fun and the brand of Lime Crime, ensuring that it is truly a line that allows its followers to experiment with color and style. Learn more: